We replace controversial ingredients with natural alternatives

We unlock nature's full potential using AI

We bridge the gap
between R&D and nature intelligence

AI and Nature in Perfect Synergy

Pioneering the Future of Functional Ingredients

Cacay

Scientific Name:
Caryodendron orinocense

Molecules in Ingredient: 26

Andiroba

Scientific Name:
Carapa guianensis

Molecules in Ingredient: 74

Quassia

Scientific Name:
Quassia amarauianensis

Molecules in Ingredient: 17

AI and Nature in Perfect Synergy

MeNow is the first AI-powered platform to predict the effectiveness of 1.2 million natural compounds—driving smarter, faster, and more sustainable ingredient discovery and product development.

Discover Nature’s Secrets

From Waste
To Wellness
From Controversial Ingredients To Green Label
From Costly R&D
To Efficient Innovation
Finding value in waste,
combining side streams
and byproducts into
sustainable bio-actives
Replacing questionable
ingrediants with
natural clean, safe alternatives
Reduce research risk and
accelerate TTM

Behind the system stands a world-class multidisciplinary team - biologists, chemists, data scientists, matematicians and biophysicists - 100% women-led, driven by curiosity and scientific excellence.


All The Information You Need In One Systemv

Our System
Mapped

+1,200,000
Natural Compounds
+60,000
Organisms
99%
Proprietary Data

Customer Voices

“MeNow's data revealed valuable information that led the way to develop products that are more targeted towards our customers’ needs.”

Dr. Yonit Bomstein
CTO & Head of R&D

"Working with MeNow has significantly added value toour product development processes. Using their AI, they quickly and efficiently delivered unique plant-based bioactives and synergistic plant combinations not documented elsewhere, notably accelerating our research."

Laurence Du-Thumm, Ph.D
Global Senior Director External Technology Innovation

"Using MeNow's system I was able to save 70% of the time I usually spend"

Marie-José Epaule
Leading scientist

"Working with MeNow was exceptional. They uncovered previously unknown data that added significant value to our research. This process saved us time and ensured safer, data-driven products."

KARTIKEYA BALDWA
Founder & CEO

proya

“MeNow’s AI system delivers unique insights across a vast range of plants and compounds, highlighting health benefits through biological mechanisms, and uniquely identifying synergistic interactions between ingredients”

Dr. Xiaowei Chang
Shanghai R&D Director

"Working with MeNow has significantly added value toour product development processes. Using their AI, theyquickly and efficiently delivered unique plant-basedbio actives and synergistic plant combinations not documented elsewhere, notably accelerating our research."

Laurence Du-Thumm, Ph.D
Global Senior Director External Technology Innovation

“MeNow data revealed valuable information that led the way to develop products that are more targeted towards our customers’ needs.”

Dr. Yonit Bomstein
CTO & Head of R&D

"Using MeNow's system I was able to save 70% of the time I usually spend"

Marie-José Epaule
Leading scientist

"Working with MeNow was exceptional. They uncovered previously unknown data that added significant value to our research. This process saved us time and ensured safer, data-driven products."

KARTIKEYA BALDWA
Founder & CEO

proya

“MeNow’s AI system delivers unique insights across a vast range of plants and compounds, highlighting health benefits through biological mechanisms, and uniquely identifying synergistic interactions between ingredients”

Dr. Xiaowei Chang
Shanghai R&D Director

left
right

Customer Voices

"Working with MeNow has significantly added value to our product development processes. Using their AI, they quickly and efficiently delivered unique plant-based bioactives and synergistic plant combinations not documented elsewhere, notably accelerating our research."

Laurence Du-Thumm, Ph.D
Global Senior Director External Technology Innovation

“MeNow data revealed valuable information that led the way to develop products that are more targeted towards our customers’ needs.”

Dr. Yonit Bomstein,
CTO & Head of R&D

"Using MeNow system I was able to save 70% of the time I usually spend"

Marie-José Epaule
Leading scientist

“MeNow’s AI system delivers unique insights across a vast range of plants and compounds, highlighting health benefits through biological mechanisms, and uniquely identifying synergistic interactions between ingredients”

Dr. Xiaowei Chang
Shanghai R&D Director

"Working with MeNow was exceptional. They uncovered previously unknown data that added significant value to our research. This process saved us time and ensured safer, data-driven products."

Kartikeya Baldwa
Founder & CEO

What Do You Truly Desire?
Nature Inspired. AI Optimized.

We fulfill your desires through responsible innovation.
By using Digital Twin simulations to model Biomimetic structures,
we eliminate trial-and-error waste.
Develop high-efficacy ingredients with measurable results

Boost Product Performance

Turn natural sources into scalable, high-value bioactives

Unlock Value from Nature

Cut trial-and-error and
bring products to market faster

Accelerate
R&D

Discover unique, patentable bioactives your competitors don’t have

Create a Hero
Ingredient

Clean alternatives for ingredients under regulatory or consumer pressure

Replace Controversial Ingredients

Develop high-efficacy ingredients with measurable results

Boost Product Performance

Turn natural sources into scalable, high-value bioactives

Unlock Value from Nature

Cut trial-and-error and
bring products to market faster

Accelerate
R&D

Discover unique, patentable bioactives your competitors don’t have

Create a Hero
Ingredient

Clean alternatives for ingredients under regulatory or consumer pressure

Replace Controversial Ingredients